Multiverse Digital

Tips for Managing Conflicting SEO and SEM Results

Sometimes, SEO and SEM can feel like they’re pulling in different directions. While both are important for your marketing, they don’t always show results in the same way. This can confuse clients, especially when they’re unsure why one seems to perform better than the other. That’s why it’s so important to help clients understand the […]

Core Web Vitals: Essential metrics for a healthy site

Core Web Vitals are fundamental metrics crucial for assessing a website’s performance and user experience. These metrics, including Largest Contentful Paint (LCP), First Input Delay (FID), Cumulative Layout Shift (CLS), Speed Index (SI), Time to Interactive (TTI), and Total Blocking Time (TBT), are vital for understanding and improving how a site loads, interacts, and visually […]

Why is SEO important during the website development phase?

Comprehensive Guide to SEO and Website Development Understand the Basics of Web Development: Front-End Development: Involves creating what users interact with in their browsers.     Back-End Development: Refers to server-side development, handling data and server requests. HTML: The basic building block of websites, structuring web page content. Optimize Website Structure: Create a logical, hierarchical […]

Depletion Of Third-Party Cookies

Depletion of Third-Party Cookies – Due to increase in privacy measures, Google is phasing out third party cookies What are cookies? A cookie is a small piece of text sent to your browser by a website you visit. It helps the site remember information about your visit, which can make it easier to visit the […]

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